Income disclaimer

DFY Games sells game development and, where selected, 30 days of launch campaign management. The service fee covers the agreed build and launch work. It does not buy an income, a number of installs, a return on ad spend or store approval.

Revenue depends on player demand, retention, purchases, ad rates and acquisition costs. A game can earn little or nothing, and acquisition and operating costs can exceed revenue. You may lose money.

Illustrative scenarios. The calculator, the game revenue page and our guides use assumption sets to show how the economics work. They are not forecasts, industry averages or typical results. Every input is shown and editable.

Client-reported results. Download and revenue figures for client games are as reported by those clients and shared with their permission. We have not independently verified them. They are gross, before platform fees, advertising and operating costs, and they are not typical. A few successful games do not show what an ordinary buyer can expect.

• App store fees on purchases (commonly 15–30%, depending on program and region).
• Advertising spend to acquire players, paid to your own ad accounts.
• Apple and Google developer accounts, third-party services, hosting and taxes.
• Refunds, ongoing content, updates and maintenance after handover.

This page explains the figures; it does not replace the terms of service, which govern scope, refunds and responsibilities.