Packages, freelancers and studios compared
Before looking at price ranges by game type, it helps to know which kind of seller you are pricing. The same idea can be bought three ways, and each one puts the cost and the risk in a different place.
| Route | What you pay | What you get | Who manages it | Main trade-off |
|---|---|---|---|---|
| Fixed-scope package (DFY Games) | $499 Core, $1,299 with launch, $2,999 Advanced + Launch | One agreed game, built, tested and submitted, with written exclusions | The builder; you approve the blueprint and checkpoints | The scope is fixed: one core loop in Core, two to four systems in Advanced, anything bigger is quoted |
| Freelancer | Hourly, about $25 to $150 depending on region | The hours you buy, usually one skill such as code or art | You | Art, QA, store work and coordination land on you, and the total depends on how long it takes |
| Development studio | $15,000 to $35,000 for a simple casual game, more for progression or live ops | A full team that can take on several systems, online features and ongoing content | The studio, with your direction | A larger budget and timeline, and budgets that grow with scope changes |
None of these is right for every idea. A package suits a focused game you want finished at a known price. A freelancer suits a gap in a team you already run. A studio suits a large or long-running game where the plan already depends on live content. The guide to hiring a mobile game developer covers how to compare proposals from each.
Sources: [S18]: Innovecs Games, How Much Does Mobile Game Development Cost in 2026? (opens in a new tab)
What you can see before you buy
Price only means something next to the quality it buys. The example games page shows screens and short gameplay loops for 14 game styles, from sort puzzle and runner to racing, RPG and cooking. Every world and character there is an original DFY Games concept, built to show art direction, screen layout and the core loop for each genre.
- What you can check there: the visual standard, how a core loop reads on a phone screen, and what a shop, map or results screen looks like in each genre.
- What it is not: those concepts are not client games. Client games are listed separately, as client results with downloads and revenue reported by each client.
- What you play yourself: in your own project, a playable build arrives at the checkpoint in the first days of a Core build, before final art, so you judge the feel on your own phone.
Each genre's game page maps its example concept to a package, so you can see which scope a similar idea would fall into.
How much does a mobile game cost by type?
The biggest price driver is how much game there is: one repeating mechanic is a few hundred hours of work, while a game with several connected systems, online features and live events is a year-long team effort. Typical 2026 studio ranges:
| Game type | Typical studio cost | Time to first store build |
|---|---|---|
| Hyper-casual playable MVP | $4,000 to $12,000 | About 4 weeks |
| Simple casual, production-ready | $15,000 to $35,000 | 4-8 weeks |
| Casual with progression | $30,000 to $150,000 | 4-7 months |
| Puzzle with light live-ops | $80,000 to $250,000 | 6-10 months |
| Mid-core RPG or strategy | $300,000 to $1,000,000+ | 12-18 months |
| AAA live-operated mobile game | $3M to $20M+ | 24-48 months |
These ranges come from one studio's published 2026 estimate and assume a dedicated team billing $50 to $100 an hour. Treat them as a market reference, not a quote.
Sources: [S18]: Innovecs Games, How Much Does Mobile Game Development Cost in 2026? (opens in a new tab)
What makes a mobile game cost more?
- Systems and modes: every extra system (inventory, crafting, missions, multiplayer) adds design, code, art and testing.
- Art: 2D with a focused style costs far less than full 3D with many characters and environments.
- Online features: accounts, cloud saves, leaderboards and multiplayer need a backend, servers and ongoing maintenance.
- Content volume: 100 generated puzzle levels cost less than 20 hand-built worlds.
- Testing: every extra device, OS version and feature multiplies QA time.
- Team location: developer rates run about $62 to $150 an hour in North America, $50 to $100 in Eastern Europe and $25 to $50 in Asia.
Sources: [S18]: Innovecs Games, How Much Does Mobile Game Development Cost in 2026? (opens in a new tab)
How DFY Games builds a mobile game from $499
We keep the price down by keeping the scope honest: one core mechanic, one mode and one main environment, polished deeply and built on a production pipeline we reuse for every game. The written blueprint fixes the scope before work starts, so the price does not drift.
| Package | Price | What you get |
|---|---|---|
| Core Game | $499 | A submission-ready iOS and Android game around one core mechanic, with ads, up to two in-app purchases and a store kit, targeted in 10 business days. |
| Core Game + Launch | $1,299 | Everything in Core plus 16 launch creatives and 30 days of campaign management (ad spend paid separately). |
| Advanced Game + Launch | $2,999 | A deeper game with two to four connected systems: first playable in 10 business days, full build within 30 days, plus the 30-day launch. |
Ideas beyond the Advanced scope, such as realtime multiplayer or open worlds, get a custom quote. Compare the packages or see example games by genre.
Cost and scope by game type
Each genre puts its cost in a different place: levels for puzzles, environments for runners, the economy for idle and merge games, content for word games. These guides break each one down with a worked scope.
| Game type | Usual package | Cost and scope guide |
|---|---|---|
| Sort puzzle | Core | Sort puzzle cost and scope |
| Endless runner | Core | Endless runner cost and scope |
| Idle tycoon | Core + Launch | Idle tycoon cost and scope |
| Merge | Core + Launch | Merge cost and scope |
| Arcade sports | Core | Arcade sports cost and scope |
| Tower defense | Advanced + Launch | Tower defense cost and scope |
| Cozy simulation | Advanced + Launch | Cozy simulation cost and scope |
| Word game | Core | Word game cost and scope |
| Block puzzle | Core | Block puzzle cost and scope |
| Space shooter | Core + Launch | Space shooter cost and scope |
| Arcade racer | Core + Launch | Arcade racer cost and scope |
| Pixel platformer | Advanced + Launch | Pixel platformer cost and scope |
| Hero battler RPG | Advanced + Launch | Hero battler RPG cost and scope |
| Cooking rush | Core + Launch | Cooking rush cost and scope |
Comparing whole categories? See puzzle game development or hyper-casual game development. For apps, the mobile app development cost guide covers the quote-led side.
How to get an accurate quote for your game
- Describe the core loop in one sentence (for example: hop jellies between jars until each jar holds one color).
- List the screens you need: menu, game, level map, shop, settings.
- Decide how the game makes money: rewarded ads, between-level ads, purchases or a mix.
- Name two or three games whose feel you like.
- Ask for a written scope with exclusions, timeline, price and who owns the finished files.
Not sure what to build yet? The free game idea quiz suggests a game, a name and a monetization plan in about a minute.
Frequently asked questions
How much does it cost to make a simple mobile game?
At a typical studio, a simple production-ready casual game costs about $15,000 to $35,000. DFY Games builds a focused one-loop iOS and Android game from $499 with a fixed written scope.
Why do mobile game quotes range from $500 to $100,000?
Scope and team. A single polished mechanic built on a reusable pipeline costs far less than a game with several systems, online features and live events built from scratch by a large team.
How much does it cost to put a game on the App Store and Google Play?
$99 a year for the Apple Developer Program and a one-time $25 for a Google Play developer account, plus the stores' share of in-app purchases (15% for most small developers).
Is advertising included in the cost of making a mobile game?
Usually not: ad spend is its own budget. DFY Games' Launch packages include 30 days of creative and campaign management, but the ad spend itself is paid straight to the ad platforms.
Do I need a server for my mobile game?
Not for most single-player games, which save progress on the phone. Accounts, cloud saves, leaderboards and multiplayer add server and maintenance costs.
Sources
- [S18] Innovecs Games, How Much Does Mobile Game Development Cost in 2026?
- [S19] Apple Developer, Enrollment
- [S20] Google Play Console Help, Get started with Play Console
- [S21] Apple Developer, App Store Small Business Program
- [S22] Google Play Console Help, Service fees
Written and reviewed by the DFY Games team. Published ; facts checked . Prices and store rules change: check the linked sources before you rely on a figure.